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An innovative action, developed between the Marketing and the International Market team, was designed for the launch of the new LogBox Connect BLE. With the aim of bringing foreign distributors closer to the product and presenting them to the technical and differential characteristics of the wireless data logger, 3 webinars –English and Spanish - were presented to the NOVUS distributors around the world.
Fabio Piuma, product specialist in charge of conducting the virtual seminars, says that the idea was not only to present the LogBox Connect family, but also to instill in the distributors the product information and sales arguments - differentials, characteristics and applications. "The expected result was to do differently, having a positive impact on the distributors, raising their motivation with the new product since they could see it, its characteristics, its differentials, and especially the sales arguments previously prepared by us”, explains Piuma.
In order to measure the impact of this action, were developed three mechanisms: openings for questions and doubts throughout the webinar (sent in real time by the participants, in the webinar tool itself and then answered to all), questionnaire on the product and market and, by the end of the presentation, a discount promotion for those who answered a questionnaire. "Up to now, we had really good results due to the actions of the webinar. This kind of action resulted is an unprecedented success in NOVUS history and now we will make this model a standard for future launches", concludes.
96% of all financial transactions are made electronically whose records are stored in large data centers. The circulation of people in these places must be kept to a minimum as they contain sensitive information for the safety of customers. Since 2014, a Brazilian bank has been using NOVUS products with this purpose, putting together a solution consisting of an AirGate Modbus, a RHT-Air and a FieldLogger, with excellent results.
N1050 has a LCD with larger digits, a clear status indication and the lowest power consumption on the market.
Blood banks have to care about the temperature of the stored blood products, since any change can spoil the products. It is important to perform a periodic calibration with a reliable company to guarantee that the devices used to control and register temperature in these locations are working properly.
It is very difficult to find processes that are not being monitored electronically nowadays. Whether to avoid human error, to meet regulatory requirements or even to reduce costs, the vast majority of companies have already dropped outdated clipboard notes and adopted data logging and monitoring equipment. In order to help choosing the most appropriate device to each process, this article discuss the characteristics of different electronic equipment for monitoring.
Fieldlogger was the chosen solution to measure temperature and vibration of lift pumps at several wastewater treatment plants in São Paulo state. With proper monitoring, it is possible to prevent problems and save on engine maintenance.
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